Track Your Paid Research

The Challenge...

As a research vendor you have paying subscribers who frequently download your research reports.  Do you know which specific  reports  are downloaded and where they are ultimately going? Do they go only to authorized subscribers, or are your research products being shared with users who haven’t paid for them?

Enabling subscribers to access and download your information assets is the heart of your business. However, there are no guarantees that your valuable research is not being shared with unauthorized and non-paying users. This presents two problems: the value of your research is potentially deflated, and/or  you may have unrealized revenue potential.

To increase your competitive advantage, better  focus your resources and ultimately improve  your ‘bottom line,’  it would also be helpful  for you to gather statistics about your research consumption. For example: Which research topics  are the ‘hottest’?  Which analysts have the top downloads? Which report types are the most or least popular  and could be marketed better?

The challenge is how you can protect your research assets when you have a high volume and variety of documents going outside of your network  to a variety of customers, and in some cases, a high volume of users.

The Solution...

InDorse Call-Home is an innovative file tracking and control  solution. It allows you to easily track who is consuming your research reports  no matter where they are going, so that you can determine whether authorized, paying customers  or other users are access- ing them.   InDorse Call-Home™ captures

user location  information, allowing you to track who is opening your research reports and from where.  It tracks detailed  file usage activities  in real-time, letting  you know immediately when a research report was opened, where it was opened, and if  it was sent anywhere else.

Real-time Visibility without Disrupting Users, while Preserving Privacy
Gathers and presents real-time  usage statistics (e.g., opened, saved, copied, or forwarded)  about your research documents in an intuitive, easy-to-use dashboard.

Valuable Performance Insight about Your Research Products
Captures key statistics about file usage, which can be translated into trending intelligence about your research products, for example, which research reports  are being opened the most,  the least, and by whom. This helps you adjust and focus your marketing activities  more appropriately.

Improved Accountability for Subscriber Access
Helps you improve  customer  accountability and ensure your paid research content  is consumed  only by authorized subscribers.

Increased Account Penetration and Revenue Streams
Helps you determine if  a customer  continues  to go over their licensed usage, so you can take the opportunity to increase their paid research subscription package.

No Hassle, Cost-effective Implementation
Requires no installation of additional software on the client. Deployment is fast and transparent to end-users.

Contact InDorse today at (800) 610-9210 to learn more about how we can help you track your paid research.